How we got here.


In the summer of 2023, Dan ran out of polos. After a decade as an assistant golf professional, the free ones had finally run out, so one night we went shopping. I'm an accountant, and was in sticker shock. Everything he liked was $100 or more. Dan could tell from the photos which collars would curl after the first wash. So could I. I'd been washing his polos for eleven years.


'Why can't someone make a polo with a great collar for under $100?', we wondered. By bedtime it was, 'Why not us?'

We had no apparel experience, just two former college golfers with strong opinions about fit and performance. Dan measured his best and worst polos, I taught myself Adobe, and nine months later 600 polos showed up in our driveway. We launched in March 2024 to a few hundred followers.

Today we make $72 polos, designed and packed by us in Wichita, Kansas, with a collar that stays crisp wash after wash and a handwritten note in every box. More than 8,000 polos later, our shirts just made it into a Top-100 golf club. They still cost $72. And Dan's closet is overflowing again.

Katy and Dan

Frequently Asked Questions

How does the sizing run?

Each product has a size chart. Polos and hoodies run true to size unless otherwise noted within the product.

What if I need a different size?

We offer free exchanges within 30 days of purchase.

What is your return policy?

Returns are allowed within 30 days of purchase provided the apparel hasn't been worn and has the original tags.

How can I get customized apparel?

We can customize anything from apparel to accessories for your event, corporate, or team needs. Send us an email at team@35x70golfco.com to get started.